Project Description

The brief from Futura Brands was to create the branding and packaging for a new range of face wipes.

These natural saline infused wipes are predominantly aimed at kids with runny noses. Saline efficiently breaks down the mucus created by allergies and colds. Added ingredients such as Vitamin E and Aloe Vera soothe and moisturise the skin. As a result, using Yuckie Wipes leaves noses snot-free and moisturised, whatever your age!

It was important to highlight the saline content to differentiate this product from other kids wipes on the market. Therefore, I came up with the idea of using friendly sea creatures. The fun, bright packaging is appealing to all ages.

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